Detour Matters – Detour 2013
YEAR
2013
DESCRIPTION

The breakthrough of Detour inspired us to incorporate the idea of linear city experience, enjoy detouring as a life journey to explore the city in a different angle.

The straight lane of identity concept not only represents the geographical feature of Hong Kong but also encourages audience to jump in and out at any point they like to discover more.

CLIENT

Ambassadors of Design